Inside Sales: A Powerful Strategic Engine to Drive Company Growth (LIVESTREAM) - Innovate New Albany

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Inside Sales: A Powerful Strategic Engine to Drive Company Growth (LIVESTREAM)

September 11, 2020 @ 12:00 pm - 1:00 pm

| TIGER Talk

Please register by 9 pm, Thu Sep 10.
By 10 pm, we’ll send you a link to access LIVESTREAM.

Over the years, the term “Inside Sales” has been used to mean many different things: telemarketing, order taking, lead generation, appointment setting, customer/sales support, strategic sales, inbound closers, etc. But in many of today’s fastest growing companies, Inside Sales is proving to be a powerful strategic engine to drive growth – one that’s relied upon by the entire revenue organization from Marketing, to Sales, to Customer Retention!

In this TIGER Talk, our presenter Ed Porter will show how organizations are able to significantly enhance their go-to-market (GTM) strategies, test new markets and products, and realize significant profitability gains by leveraging inside sales practices supported by modern technology tools. Whether to amplify a field organization or create an entirely new sales organization, a serious Inside Sales function can help you grow your business more profitability and efficiently.

Ed Porter began his professional management career in 2001 and has since led teams from 5 to over 1,000 people with responsibilities for Sales, Customer Experience, and Marketing functions. Ed has worked for service, software, and distribution companies, learning the foundations of delivering a powerful customer experience while driving value and effectiveness in the sales and development channels.

Ed currently helps companies as a consultant and fractional leader operate efficient and effective sales, marketing, and customer experience organizations. He has participated, facilitated and chaired several executive groups centered on sales management, contact center management, and technology innovation. Ed has been a keynote speaker and guest speaker focused on sales strategy and customer management programs.

Ed helped relaunch the Columbus Chapter – AA-ISP (American Association of Inside Sales Professionals) in 2015 and has served as the Chapter President since. Ed’s professional efforts has been recognized with awards, including: Top 25 Most Influential Sales Leader (2 times), Executive of the Year, Excellence in Execution, Top 100 Sales Coaches to Watch, and Chapter of the Year (2 times).

Ed has taken an active role in both the sales and local communities by serving as a mentor for #GirlsClub as well as multiple nonprofit boards. He currently sits on the Advisory Board for Bandalier and is an investor and advisor for Seamless.AI.

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September 11, 2020
12:00 pm - 1:00 pm
Event Category: