BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Innovate New Albany - ECPv6.15.20//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:Innovate New Albany X-ORIGINAL-URL:https://innovatenewalbany.org X-WR-CALDESC:Events for Innovate New Albany REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20210314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20211107T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20220313T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20221106T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20220727T113000 DTEND;TZID=America/New_York:20220727T130000 DTSTAMP:20260415T194509 CREATED:20220721T130533Z LAST-MODIFIED:20220721T194833Z UID:14059-1658921400-1658926800@innovatenewalbany.org SUMMARY:Use LinkedIn to Win New Clients - Part 2 (Q&A Format) DESCRIPTION:Please register by 10:00 pm\, Tue July 26. \nHybrid format: select either “In-Person” or “Virtual via Zoom.” \nThe night before this event\, we’ll send a reminder email (including Zoom link) to all who’ve registered. \nOur TIGER Talk presenter\, Tristan Ruml\, is a leader in marketing and business development with deep expertise in helping businesses find leads\, engage with prospects\, close deals\, and grow revenues! \nTristan joined Innovate New Albany in June 2022 for a talk entitled “Use LinkedIn to win Clients – Without Being Spammy.” (As background\, see below for the complete description of Tristan’s previous talk.) \nResponding to popular demand\, we have invited Tristan back to provide more education on how to use LinkedIn effectively. This time\, we’ll employ a Q&A format\, so please submit questions for him with your registration (or email to neil@InnovateNewAlbany.org). For the latter part of this event\, we’ll also be putting Tristan on “the hot seat\,” asking him to respond to questions from our guests\, on the fly. \n*************** \nDescription of Tristan’s “Use LinkedIn to win Clients – Without Being Spammy” (presented on Friday 6/4/22) \nFor B2B companies in almost any market segment\, the process of locating great sales prospects and then turning them into customers is often long\, painful\, and frustrating. Yet\, achieving long-term\, sustainable success is impossible without developing a reliable method to acquire new customers at a cost less than their lifetime value to your company. \nLinkedIn\, available at our fingertips\, seems like a logical tool for this purpose. But\, harnessing LinkedIn’s potential to win the client-acquisition game can be difficult. That’s because the barriers to using LinkedIn are very low. As a result\, the people we want to reach are sick and tired of being “spammed”! They go to great lengths to prevent\, avoid\, or ignore LinkedIn communications from anyone who’s not already one of their close\, trusted contacts. \nBut\, it doesn’t have to be this hard. If you know what you’re doing\, you can successfully use LinkedIn win new clients! \nTristan will explain how: \n\nthe LinkedIn platform works “under the hood”\nto leverage our improved understanding of the platform to land opportunities\nto “reverse-engineer” sales opportunities via LinkedIn\nto create our own unique LinkedIn eco-systems that align with our individual personalities and help us generate opportunities organically\n\n*************** \nTristan Ruml is ideally suited to advise business owners on strategies and programs for effective marketing\, customer acquisition\, and upselling. He has 10+ years of experience in both B2B and B2C marketing and business development roles. He’s worked in both the US and Europe across several dozen industries. \nAs one particular area of focus\, Tristan has helped business owners build valuable networks of strategic partners\, leading to dependable and growing revenue pipelines! Tristan has enabled his clients to book meetings with top executive leaders in major companies like JP Morgan Chase\, Marriott\, and Walgreens. Tristan’s B2B clients operate in widely varied industries including Security\, Healthcare\, Chemicals\, Big Data\, and many more. The principles he employs can help any B2B company. \n*************** \nLike all TIGER  Events\, this one is FREE. \nHybrid Format – Event Timeline: \n11:30 am – Lunch & Socializing (In-Person Participants) \n11:50 am – Connect via Zoom (Virtual Participants) \n11:55 am – Introduce Yourself to All (In-Person & Virtual Participants) \n12:05 pm – Hand-off to Tristan \n1:00 pm – Wrap \n[expire-content date=”2022-07-27 1:00pm” message=”This event has passed so registration is closed.”]\n\n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Email*\n \n Company*Please submit your LinkedIn question(s) for Tristan in the box below :Note: This Event Is Being Presented in a "Hybrid" Format*I will participate:\n \n In Person at Innovate New Albany (8000 Walton Pkwy\, Suite 200)\n \n \n Virtually via Zoom\n Consent to Use My Image & Voice*By registering for & participating in this event\, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs\, video\, and audio recordings containing my image and/or voice in any medium for any purpose.\n \n I AGREE\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Δ \n \n[/expire-content] URL:https://innovatenewalbany.org/new-event/use-linkedin-to-win-new-clients-part-2-qa-format/ LOCATION:Innovate New Albany\, 8000 Walton Parkway Suite 200\, New Albany\, OH\, 43054\, United States CATEGORIES:TIGER Talk ATTACH;FMTTYPE=image/jpeg:https://innovatenewalbany.org/wp-content/uploads/2022/07/Headshot-Tristan-Ruml-TIGER-Graphics-072022.jpg END:VEVENT END:VCALENDAR