BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Innovate New Albany - ECPv6.15.18//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://innovatenewalbany.org X-WR-CALDESC:Events for Innovate New Albany REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20210314T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20211107T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20220313T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20221106T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20220601T113000 DTEND;TZID=America/New_York:20220601T130000 DTSTAMP:20260406T143943 CREATED:20220523T003028Z LAST-MODIFIED:20220523T003332Z UID:10000239-1654083000-1654088400@innovatenewalbany.org SUMMARY:The Evolving Workplace and The Human Experience DESCRIPTION:Please register by 10:00 pm on Tue May 31. \nSelect “In-Person” or “Virtually via Zoom.” (If you choose Zoom\, we’ll email you a link on May 31 after 11:00 pm. Then\, please join via Zoom at 11:50 am on June 1. \nPlease join Robert White\, Jr. of The Daimler Group and Brandon Dupler of Dupler Office for this TIGER Talk on the future of the professional workplace. \nOver the last two years\, organizations have stopped and started and stopped again\, declaring and then postponing their plans for bringing staff back to the office. It’s not surprising that there is still so much uncertainty and organizations are looking for “no regret” decisions\, so they can act while still hedging their bets. \nWe also know it’s magical thinking to hope for one optimal answer that will work for every organization. So even though all bets are off\, we still believe there are fundamental concepts we can commit to – concepts that help us “get right” the human experience – helping us to strengthen performance\, engagement\, motivation\, and factors that contribute to wellness; encouraging autonomy and choice; and designing in adaptability so things can continue to evolve way more easily from now on. \n*************** \nBrandon Dupler founded Dupler Office with his identical twin brother\, Randy\, in 2006. He lives his passion everyday helping clients create great places to work\, heal\, learn\, and live. Brandon is always pushing the envelope with his ‘next big idea’ when it comes to overall direction of the company. \nWhen Brandon is not busy making an impact in the commercial interiors world\, he loves traveling and exploring the world. Brandon also gives his time to community organizations. He is currently on the Board of Columbus Chamber of Commerce and serves as an Elder for his church. \nAs CEO of Daimler\, Robert White\, Jr. oversees all new business development and marketing efforts\, working closely with a team of experts who are widely known throughout the industry for their solutions-based approach to each project\, large or small. \nBorn and raised in Columbus\, Bob Jr. graduated from Ohio University\, where he was a pitcher for the baseball team. Besides serving on the James Foundation Board\, he serves on the 5/3 Central Ohio Advisory Board\, the Scioto Country Club Board of Trustees and the Upper Arlington Community Foundation Board. He served on the Nationwide Children’s Hospital Development Board (for which he served as president in 2011)\, the First Merit Bank Advisory Board and the Central Ohio NAIOP Chapter (for which he served as president in 2009). \n*************** \nLike all TIGER Events\, this one is FREE. \nHybrid Format – Event Timeline: \n11:30 am – Lunch & Socializing (In-Person Participants) \n11:50 am – Connect via Zoom (Virtual Participants) \n11:55 am – Introduce Yourself to All (In-Person & Virtual Participants) \n12:10 pm – Hand-off to Brandon & Bob \n1:00 pm – Wrap \n[expire-content date=”2022-06-01 1:00pm” message=”This event has passed so registration is closed.”]\n\n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Email*\n \n Company*Note: This Event Is Being Presented in a "Hybrid" Format*I will participate:\n \n In Person at Innovate New Albany (8000 Walton Pkwy\, Suite 200)\n \n \n Virtually via Zoom\n Consent to Use My Image & Voice*By registering for & participating in this event\, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs\, video\, and audio recordings containing my image and/or voice in any medium for any purpose.\n \n I AGREE\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Δ \n \n[/expire-content] URL:https://innovatenewalbany.org/new-event/the-evolving-workplace-and-the-human-experience/ LOCATION:Innovate New Albany\, 8000 Walton Parkway Suite 200\, New Albany\, OH\, 43054\, United States CATEGORIES:TIGER Talk ATTACH;FMTTYPE=image/jpeg:https://innovatenewalbany.org/wp-content/uploads/2022/05/Headshot-Brandon-Dupler-and-Bob-White-TIGER-Talk-060122.jpeg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220608T113000 DTEND;TZID=America/New_York:20220608T130000 DTSTAMP:20260406T143943 CREATED:20220523T014609Z LAST-MODIFIED:20220523T014609Z UID:10000240-1654687800-1654693200@innovatenewalbany.org SUMMARY:Selling Your Company: What You Need to Know DESCRIPTION:Register by 10:00 pm\, Tue June 7. \nSelect “In-Person” or “Virtually via Zoom.” (If you choose Zoom\, we’ll email you a link on June 7 after 11:00 pm. Then\, please join via Zoom at 11:50 am on June 8. \nBusiness owners! Whether you are considering an exit now or not\, in this TIGER Talk\, join us to learn from experienced financial leader Michael Butler. He will educate us all about: \n1) The different types of exits and the pros/cons of each\n2) The role that various advisors play in the process\n3) The detailed steps involved in the exit process and the terms commonly used \nThe key to success is preparation. This session is the first step! \n*************** \nOur speaker\, Michael Butler\, has a uniquely suited background to advise business owners on their business exit strategies\, leveraging his diverse experience as: \n\nAuditor and Consultant with a Big Four public accounting firm\,\nCFO of a manufacturing and distribution company\,\nSenior Vice President of a financial service company\,\nPresident of a broker/dealer\,\nPartner in a venture capital firm.\n\nWhether you’re interested in exiting your business or growing your business via a smart\, timely acquisition\, Michael and the team at Footprint Capital seek to provide clients with multiple options incorporating the best price\, terms and chemistry available. \n*************** \nLike all TIGER Events\, this one is FREE. \nHybrid Format – Event Timeline: \n11:30 am – Lunch & Socializing (In-Person Participants) \n11:50 am – Connect via Zoom (Virtual Participants) \n11:55 am – Introduce Yourself to All (In-Person & Virtual Participants) \n12:10 pm – Hand-off to Michael \n1:00 pm – Wrap \n[expire-content date=”2022-06-08 1:00pm” message=”This event has passed so registration is closed.”]\n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Email*\n \n Company*Note: This Event Is Being Presented in a "Hybrid" Format*I will participate:\n \n In Person at Innovate New Albany (8000 Walton Pkwy\, Suite 200)\n \n \n Virtually via Zoom\n Consent to Use My Image & Voice*By registering for & participating in this event\, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs\, video\, and audio recordings containing my image and/or voice in any medium for any purpose.\n \n I AGREE\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Δ \n \n[/expire-content] URL:https://innovatenewalbany.org/new-event/selling-your-company-what-you-need-to-know/ LOCATION:Innovate New Albany\, 8000 Walton Parkway Suite 200\, New Albany\, OH\, 43054\, United States CATEGORIES:TIGER Talk ATTACH;FMTTYPE=image/jpeg:https://innovatenewalbany.org/wp-content/uploads/2022/05/Headshot-Michael-Butler-TIGER-Talk-060822.jpg END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220610T083000 DTEND;TZID=America/New_York:20220610T113000 DTSTAMP:20260406T143943 CREATED:20220601T174111Z LAST-MODIFIED:20220601T174111Z UID:10000241-1654849800-1654860600@innovatenewalbany.org SUMMARY:Expert Office Hours - Friday Jun 10\, 2022 DESCRIPTION:Please make your appointments by 7 pm on Thu 06/09/22. We will end registrations then\, so our Experts can plan their Friday schedules.\nSTEPS\n1. Review our roster of Experts\, below\n2. Click on the link below the Expert’s name to schedule an appointment\n3. Make individual appointments w/ the experts you need – just ONE – or\, up to a maximum of SIX\n4. You’ll receive an email & a calendar invitation – w/ a Zoom link for each appointment\n5. Fri June 10: at time of each appointment\, click on Zoom link to meet w/ your selected Expert \nNOTES\n1. For most of you\, a personal computer will be the best means to access your Expert meetings via Zoom; no need to download software \n2. Questions? Email Neil Collins at “neil@InnovateNewAlbany.org” \n  \nSchedule up to six 30-minute meeting(s) below:\n\nRyan Steele | Porter Wright\nStartup & Emerging Business Law\nAt Porter Wright\, Ryan Steele helps early stage entrepreneurs choose optimal business structures and complete the documentation needed to establish their business foundation\, grow and expand\, and ultimately exit on their own favorable terms. \nRyan also handles corporate contractual matters to bring mergers\, acquisitions\, financing\, startup operations\, and other general business transactions to fruition. Combining business operations knowledge with legal acumen\, Ryan efficiently executes complex business contracts so that rapidly growing companies\, business owners and early stage entrepreneurs can cost-effectively achieve their growth goals. \nRyan also brings great business savvy to his client relationships. Having managed an office of over 100 people\, Ryan can apply his first-hand knowledge of everyday business functions including project management\, employee management\, and independent contracting\, providing practical counsel to fast-growing entities so they can overcome challenges and achieve their business goals. \nGreat Questions for Ryan: \n\nIncorporating Your New Business – What forms are possible and the pros/cons of each\nCapital Tables – How to structure company ownership to ensure achieving my long term goals?\nBusiness Operating Agreements – What are these and when does my business need one?\nLiability – How do I protect myself and my business?\nWritten Contracts – When and why should my business use them?\nRegulation & Red Tape – What docs must I file to comply with laws/rules for my industry?\n\nClick here to schedule 30 minutes with Ryan.\n\nLiane Rousseau | Porter Wright\nLaw – Trademarks & Other Intellectual Property\nLiane focuses her practice on all aspects of intellectual property. Her experience across a wide range of industries allows her to provide her clients with comprehensive services that protect their products\, services and intellectual assets. \nLiane has extensive litigation experience in federal courts and with the U.S. Trademark Trial and Appeal Board. She routinely provides advice to clients concerning brand protection\, trademark registration\, licensing agreements and trademark\, trade dress and copyright enforcement and defense. \nWith a background in privacy and data security\, Liane has deep knowledge in litigation\, records management and privacy policies. She also understands the operations and governance of intellectual property as it relates to entrepreneurships and startups. \nGreat Topics for Liane:\n\nTrademarks\, Copyrights\, & Patents\nIntellectual Property Rights\nProtection of a Business’s Intellectual Property\nAdvertising Law: Can My Competitors Really Say “That”?\n\nClick here to schedule 30 minutes with Liane.\n  \nScott Longnecker | Huntington National Bank\nLoans & Banking Services for Startups & Small Businesses\nScott Longnecker has over 20 years of experience in the finance and banking industry. His role as a Business Development Officer Sr has allowed him to develop a deep understanding of his client’s financial situations and to come up with solutions to help business customers like you reach your financial goals. Scott helps clients walk through the steps on how to obtain commercial loans\, real estate loans\, lines of credit\, Small Business Administration (SBA) loans\, and more. \nGreat questions for Scott:\n\nWhat can I do about kinks in the supply chain?\nWhat’s going on with the labor market?\nWhat should I be doing to keep my good people?\nHow can I find the right clients and suppliers right now?\n\nClick here to schedule 30 minutes with Scott.\n  \nMichael Butler | Footprint Capital\nBusiness Exit Advice & Planning\nMichael Butler is Senior Director for Columbus based Footprint Capital. Footprint is a boutique investment banking firm that specializes in advising owners of businesses in the exit process. \nMichael formerly worked as a certified public accountant in both the audit and consulting practices\, a Chief Financial Officer with a manufacturing and distribution company\, a senior officer of a Fortune 100 company and a partner in a venture capital firm. These experiences have given him a broad perspective on various industries. He is also a Certified Merger & Acquisition Advisor (CMAA). \nGreat questions for Michael:\n\nHow should I be preparing to sell my business?\nWhat are the possible exit options for my business?\nWhat is the value of having an advisor help me sell my company?\nWhat are the steps of a sale process and how long does it take?\n\nClick here to schedule 30 minutes with Michael.\n  \nDan Rowell | Book + Street\nGAAP Accounting\, Cash Flow Forecasting & Financial Modeling\nDan Rowell originally joined Book+Street in January 2021. \nPrior to rejoining Book+Street\, Dan served as the CAO (Chief Accounting Officer) for one of the largest vertically integrated Cannabis suppliers in Michigan. He established their entire back-office operations for both the wholesale and retail business lines. Including sourcing and hiring of the accounting staff\, all processes\, budgeting\, cash flow forecasting\, financial reporting\, payroll system\, accounting systems (QuickBooks and then Sage Intacct) etc. Additionally\, he led due diligence for the acquisition of several retail dispensaries. \nDan spent the bulk of his senior financial executive career as Director Finance and Accounting for Tosoh America\, Inc. (Subsidiary of Tosoh Corporation\, Nikkei\, TYO4042) where he managed a team of finance\, accounting\, tax\, and payroll professionals responsible for the company’s North American finance and accounting operations. He provided guidance and recommendations to senior management in all aspects of the various businesses. \nGreat questions for Dan:\n\nWhat is the most important task to do before the “business” starts?\nWhy can’t I just use by bank statement as my financial reports?\nHow do I borrow money from a bank?\nHow long will my current cash balance last?\n\nClick here to schedule 30 minutes with Dan.\n  \nCarolyn Kilbride | Book + Street\nStartup HR + Talent\nCarolyn began her career in Executive Recruiting in 1997\, providing sourcing and executive placement support for diverse industries including Technology and Finance. This experience led her to position as a founding team member of a Retail and Pharmacy e-commerce startup in Columbus. As employee number 8\, she was responsible for building and managing HR and Recruitment functions for the organization. This included talent and hiring strategy to quickly scale up operations. She managed the end-to-ed HR function\, building compensation and benefits plans\, defining and implementing company policies and implementing technology to support Human Resources and Recruitment needs. Within 18 months\, the company scaled rapidly\, growing from 8 to 150+ employees. \nShe next leveraged her startup experience by taking on a role with Battelle’s Venture Management Group. In this position she was responsible for driving the human resources and recruitment strategy for multiple commercial spinouts from Battelle’s laboratory system. During her tenure with Battelle\, Carolyn led multiple firm-wide initiatives to engineer Recruiting processes\, build recruitment capability and position the company for success. She led the selection\, design\, and implementation of novel digital recruiting platform to catalyze Battelle’s diversity and inclusion initiatives\, ensuring that all candidates were properly sourced and screened for opportunities. She worked closely with proposal teams to ensure appropriate Talent Planning and pipeline activity. She authored innumerable talent proposals to define Positions\, hiring timelines and delivery expectations. She served as Recruiting Manager for the National Security Division for a number of years before returning to her more entrepreneurial roots. \nIn 2010\, Carolyn launched Kilbride Professional Search to support growing companies with their talent acquisition and management needs. She provided HR Consulting and Recruitment and Hiring services for multiple start-ups and corporations\, providing on-demand service solutions. \nGreat questions for Carolyn:\n\nDeveloping a compelling company culture for your employees\nBenefit Plan for startups. What should you offer? What is the right time? How to develop a compelling Employer Value Proposition to attract the right people?\nHow to hire the right people for your startup.\nWhat is the difference between a Contractor (1099) and Employee?\nWhat should I pay employees? What is current market bearing for Compensation? Cash vs. Incentive vs. Equity?\nDeveloping HR Documentation and Policy guidelines – When is the right time?\nWhat is happening in the current Talent Market?\n\nClick here to schedule 30 minutes with Carolyn.\n  \nBrad Griffith | Buckeye Interactive\nWeb Strategy & Engineering\n \nBrad Griffith is President of Buckeye Interactive\, the web strategy and engineering agency he started in 2009. Prior to starting Buckeye Interactive\, Brad spent several years consulting and developing web applications in-house for a variety of companies including JPMorgan Chase\, QUALCOMM\, and the Go Big Network. Brad earned his Masters in Business Administration after completing his Bachelor’s in Electrical and Computer Engineering with honors\, both at The Ohio State University. \nHe has more than 20 years of web development experience and has worked from coast to coast with small and large companies\, educational institutions\, non-profit organizations and government agencies to build innovative web solutions. \n\n\nGreat questions for Brad:\n\nWhat is the best way to get my website started?\nHow do I start planning an application for my business?\nHow can I improve my site for better SEO?\nWhat different ways can I start building my company’s brand?\nHow can I refresh or redesign my website?\n\nClick here to schedule 30 minutes with Brad.\n  \nSatish Albert | E2 Infosystems\nCustom Software & App Development\n \nSatish Albert is Founder & CEO of E2 Infosystems. Satish offers a unique combination of experiences: enterprise software development and practical entrepreneurial a\, the latter gained while bootstrapping and then selling his own successful SaaS startup. Satish has an advanced degree in computer science and deep experience leading development teams at premier tech companies including: AT&T\, Lucent Technologies (Bell Labs)\, and Docomo Intertouch. \n\n\n\nSatish launched E2 Infosystems to help emerging and scaling companies by engineering software solutions that meet their unique needs. \n  \n  \n  \n  \nE2 Infosystems has developed software and mobile applications serving: \n\nSaaS startups\nHealthcare & Assisted Living businesses\nTravel\, Manufacturing and Enterprise Legacy Systems\n\nGreat questions for Satish:\n\nHow do I turn my idea into a software product or application?\nWhat factors influence the price of software or app development?\nWhat are the latest trends or best practices in software/nas/content/live/innovatena development?\nHow can I make sure my software or app is built to grow as my business grows?\nWhat’s a realistic timeline & what milestones can I expect when developing my products?\n\n\n\n\nClick here to schedule 30 minutes with Satish.\n  \nJake Epling | Compass Business Group\nIT\, Network\, Telecommunications & Security\nJake has 6 years of experience as an IT security professional for a multi-billion dollar organization in Columbus\, Ohio. He’s since focused his efforts at helping small to medium-sized businesses secure their networks and protect their data. \nGreat questions for Jake:\n\nHow do I know my network is set up correctly?\nHow do I ensure my data is secure?\nMy Wifi or internet connection is too slow\, how can I fix the issue?\nWhat are some security basics I can cover without hiring someone?\nWhat are some common IT security gaps in a growing business?\n\nClick here to schedule 30 minutes with Jake.\n  \nSusan Fortner | Bowers PR\nPublic Relations & Marketing\nSusan Fortner has 20+ years of experience in public relations and marketing. Her firm Bowers PR manages accounts throughout the country specializing in health care\, talent\, banking\, and packaged and soft goods. In addition the firm is recognized as a broker/partner with QVC\, HSN\, and Evine shopping networks. \nFortner has won awards and sits on the accreditation board to advance candidates in the Accreditation in Public Relations process. In 2013 Susan received special honors for her work in crisis management. \nGreat questions for Susan:\n\nHow can I promote my company on a limited budget?\nHow do I set Marketing & PR budgets that are sufficient to drive results?\nWhat simple steps can I take to improve my social media visibility rapidly?\nWhich charities\, like-minded businesses\, and complementary companies should I partner with?\nHow do I create and execute events that will differentiate my business in a crowded market?\nHow can I get my products featured on shopping channels like QVC and HSN?\n\nClick here schedule 30 minutes with Susan.\n  \nManny Larcher | Stopwatch Creative\nGrowth Marketing & Branding\nManny Larcher is the CEO of Stopwatch Creative\, a marketing and operations agency helping hundreds of brands grow around the world. Stopwatch Creative helps its clients develop or improve their ideas and technology while implementing various marketing strategies to achieve goals. \n\n\n\nThey also incubate SaaS platforms\, like Collaborate and Elevate\, YourInfoDaily\, and FirstCallRecovery to name a few.\n\n\n\n\nManny was recognized as one of the Top 20 Young Professionals in Columbus by CityPulse in 2020.\n\n\n\n\nGreat questions for Manny: \n\nHow can I maximize the efforts of my team?\nAre my marketing efforts really creating the action I want?\nAm I using the best and current tech stack or strategies for growth?\n\nClick here to schedule 30 minutes with Manny.\n  \nEd Porter | Blue Chip CRO\nSales\, Marketing\, and Customer Success\nEd Porter began his professional management career in 2001 and has since led teams from 5 to over 1\,000 people with responsibilities for sales\, customer experience\, and marketing functions. Ed has worked for service\, software\, and distribution companies learning the foundations of delivering a powerful customer experience while driving value and effectiveness in the sales and development channels. He has participated\, facilitated and chaired several executive groups centered on sales management\, contact center management\, and technology innovation. Ed has been a keynote speaker and guest speaker focused on several key sales strategies and customer management programs. He has been an investor and advisor to startups and will continue supporting startups in these capacities. \nEd is passionate about leadership and volunteers throughout several non-profit organizations supporting the advancement of leaders. Ed has helped re-launch the American Association of Inside Sales Professionals (AA-ISP) Columbus Chapter in 2015 and has served as the chapter President since\, growing the chapter to over 150 attendees. He helped launch the Cincinnati/Dayton chapter in 2019 as well as assists with programming and recruitment for events. Ed has also taken an active role as a mentor for #GirlsClub\, an organization focused on the advancement and development of women sales leaders. He has mentored three wonderful women\, two of which are now mentors in the program. \nGreat questions for Ed:\n\nWhat does a Chief Revenue Officer do?\nWhat’s the best technology to use to help accelerate sales?\nWhat does social selling mean?\nI have a sales problem\, what can I do?\nWhat is customer success? Isn’t it just customer service?\n\nClick here to schedule 30 minutes with Ed.\n  \nRiley Shelton | Rev1 Ventures\nEntrepreneurship\, Rev1 Programming\nAs Entrepreneur Engagement Fellow\, Riley is the first touch point\, for the more than 700 entrepreneurs who reach out to Rev1 each year. He connects those entrepreneurs quickly with appropriate startup resources available within Rev1 and throughout the broader regional and state startup communities. He manages exploratory meetings between qualified entrepreneurs and the Rev1 team members and supports Rev1 relationships with Rev1 partners who receive entrepreneur referrals from Rev1. \nRiley ensures seamless handoffs for entrepreneurs between their early contact with Rev1 and the next steps on their journey\, which may be Rev1’s Customer Learning Lab\, client engagement planning\, or referrals to other support organizations or programs. Riley uses his front-line experience to identify trends and opportunities in deal flow and updates the team weekly. \nBefore joining Rev1 Ventures\, Riley was a due diligence analyst for multiple innovation and venture groups. He conducted market validation and research on prospective portfolio companies. He was also the program manager for the Northeast Ohio Student Venture Fund. Riley attended The University of Akron\, for studies in computer information systems and earned his Associate of Science degree from Eastern Gateway Community College in Steubenville\, OH. \nGreat questions for Riley:\n\nWhy would I want to work with Rev1?\nWhat does Rev1 do?\nHow does an entrepreneur get started with Rev1?\n\nClick here to schedule 30 minutes with Riley.\n  \nKevin Hammond | Ohio SBDC\nBusiness Management Advice\nKevin Hammond has been a business management consultant for 13 years\, mostly focused on small businesses and start-ups. Kevin has been on the SBDC team for almost ten years as a consultant. Prior to consulting\, Kevin was in financial services at Chase Manhattan. Kevin has an undergraduate degree in Business Administration from Ohio Dominican University and an MBA from Capital University. \nThe Ohio SBDC is part of America’s SBDC national network comprised of over 1000 Centers across the U.S. including 28 in Ohio. The Ohio SBDC Network provides one-on-one advising\, by Certified Business Advisors\, at no cost and conduct no or low cost business training. \nGreat questions for Kevin:\n\nI have a business idea. What is my next step?\nHow do I market my services and products?\nHow can I take my business to the next level?\nHow and where can I get money for my business?\nHow do I keep track of my financial records and assure I’m tax compliant?\n\nClick here to schedule 30 minutes with Kevin.\nTristan Ruml | Tortuga\nB2B Business Development\nTristan has +10 years of B2B & B2C marketing and business development experience in US and European companies across several dozen industries. \nHe coaches sales teams\, develops plays\, and implements strategies to help clients build predictable pipelines and valuable networks of strategic partners. \nTristan has helped clients book meetings with executives in companies like JP Morgan\, Marriott\, and Walgreen’s for industries such as Security\, Healthcare\, Chemicals\, Big Data and more. \nGreat questions for Tristan:\n\nWhat should I change about my assumptions in my outreach message?\nWhat should I try to crack the code on this vertical/niche/industry?\nThis part of my process appears to be broken\, what should I re-evaluate?\n\nClick here to schedule 30 minutes with Tristan.\n*Please note that if you register and then don’t attend\, your time slot will go unfilled\, preventing other business owners from getting the expert advice they need. If you register\, but later find that you cannot keep your appointment\, please email Neil Collins at info@innovatenewalbany.org URL:https://innovatenewalbany.org/new-event/expert-office-hours-friday-jun-10-2022/ LOCATION:OH CATEGORIES:Expert Office Hours ATTACH;FMTTYPE=image/png:https://innovatenewalbany.org/wp-content/uploads/2022/05/1202343773156548.QSMc2mPhl9181f3EMOxC_height640.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220617T113000 DTEND;TZID=America/New_York:20220617T130000 DTSTAMP:20260406T143943 CREATED:20220614T163537Z LAST-MODIFIED:20220614T164915Z UID:10000243-1655465400-1655470800@innovatenewalbany.org SUMMARY:Get Out of The Weeds! 5 Areas to Focus On to Grow a Lush\, Vibrant Business DESCRIPTION:Register by 10:00 pm\, Thu June 16. \nSelect “In-Person” or “Virtually via Zoom.” (If you choose Zoom\, we’ll email you a link on June 16 after 11:00 pm. Then\, please join via Zoom at 11:50 am on Fri June 17. \nIt’s easy to get caught up in details and forget to invest our time\, energy\, and best thinking into answering the big picture questions that determine whether our businesses will succeed or fail. \nWouldn’t it be great if entrepreneurs had a framework to ensure they don’t lose sight of what’s important? \nIn this TIGER Talk\, entrepreneur Seth Cramer will provide this type of guidance\, using principles from the course he teaches to Entrepreneurship students at Ohio State’s Fisher College of Business. Seth will provide tools to help you focus on what matters most. \nSpecific questions Seth will cover: \n\nWhat pain is our business trying to relieve?\nHow many people (B2C) or organizations (B2B) are experiencing this pain?\nHow will we reach these people/organizations?\nWhat strategies will enable us to retain the customers we’ve earned?\nAre our internal processes and costs optimized to give us a competitive edge or\, at least\, stand out from the pack?\n\nSeth is an entrepreneur who has both launched a start-up and turned around a failing company. He understands that the relentless day-to-day demands of operating a business can distract us\, causing us to lose focus on the really important questions. This talk will help you avoid that fate! \n*************** \nSeth Cramer teaches the final course in Entrepreneurship at The Ohio State University\, helping undergraduate seniors turn their business ideas into investor-worthy pitches. \nSeth’s passion for entrepreneurship started 20+ years ago\, while earning his MBA at Ohio State. After helping one of his classmates with his business-plan-writing service\, Seth ended up co-founding Armada Group\, Inc.\, a law enforcement technology company. Upon exiting that firm\, the Columbus based venture capital firm NCT Ventures asked Seth to assess Phoenix Bat Company\, a Plain City\, Ohio-based wood baseball bat company. Seth turned around this company’s fortunes while becoming a co-owner of the business. \nBesides his teaching\, Seth currently works as a freelance consultant\, including availability to serve as “fractional chief operating officer” for an early stage firm that would benefit from his experience and talents. He currently provides consulting support for two start-up efforts (an OSU cochlear implant-related technology and an innovative wine packaging idea). \nA native of Connecticut\, Seth loves advising students and businesses with honest\, “east coast style” direct feedback. He finds it rewarding to be able to offer a critical view\, from a wide lens of comprehension and see it make a difference. Seth’s business career is grounded in 8+ years working in different roles across a number of functional areas within Fortune 500 companies. \nLike all TIGER Events\, this one is FREE. \nHybrid Format – Event Timeline: \n11:30 am – Lunch & Socializing (In-Person Participants) \n11:50 am – Connect via Zoom (Virtual Participants) \n11:55 am – Introduce Yourself to All (In-Person & Virtual Participants) \n12:10 pm – Hand-off to Seth \n1:00 pm – Wrap \n[expire-content date=”2022-06-17 1:00pm” message=”This event has passed so registration is closed.”]\n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Email*\n \n Company*Note: This Event Is Being Presented in a "Hybrid" Format*I will participate:\n \n In Person at Innovate New Albany (8000 Walton Pkwy\, Suite 200)\n \n \n Virtually via Zoom\n Consent to Use My Image & Voice*By registering for & participating in this event\, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs\, video\, and audio recordings containing my image and/or voice in any medium for any purpose.\n \n I AGREE\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Δ \n \n[/expire-content] URL:https://innovatenewalbany.org/new-event/get-out-of-the-weeds-5-areas-to-focus-on-to-grow-a-lush-vibrant-business/ LOCATION:OH CATEGORIES:TIGER Talk ATTACH;FMTTYPE=image/png:https://innovatenewalbany.org/wp-content/uploads/2022/06/Headshot-Seth-Cramer-TIGER-Talk-061722.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20220624T113000 DTEND;TZID=America/New_York:20220624T130000 DTSTAMP:20260406T143943 CREATED:20220611T022627Z LAST-MODIFIED:20220614T154051Z UID:10000242-1656070200-1656075600@innovatenewalbany.org SUMMARY:Use LinkedIn to Win New Clients (without being spammy) DESCRIPTION:Register by 10:00 pm\, Thu June 23. \nSelect “In-Person” or “Virtually via Zoom.” (If you choose Zoom\, we’ll email you a link on June 23 after 11:00 pm. Then\, please join via Zoom at 11:50 am on Fri June 24. \nFor B2B companies in almost any market segment\, the process of locating great sales prospects and then turning them into customers is often long\, painful\, and frustrating. Yet\, achieving long-term\, sustainable success is impossible without developing a reliable method to acquire new customers at a cost that’s far less than their lifetime value to your company. \nLinkedIn\, available at our fingertips\, seems like a logical tool for this purpose. But\, harnessing LinkedIn’s potential to win the client-acquisition game can be difficult. That’s because the barriers to using LinkedIn are very low. As a result\, the people we want to reach are sick and tired of being “spammed”! They go to great lengths to prevent\, avoid\, or ignore LinkedIn communications from anyone who’s not already one of their close\, trusted contacts. \nBut\, it doesn’t have to be this hard. If you know what you’re doing\, you can successfully use LinkedIn win new clients! \nPlease join our speaker\, Tristan Ruml for this TIGER Talk . Tristan will explain how: \n\nthe LinkedIn platform works “under the hood”\nto leverage our impoved understanding of the platform to land opportunities\nto “reverse-engineer” sales opportunities via LinkedIn\nto create our own unique LinkedIn eco-systems that align with our individual personalities and help us generate opportunities organically\n\n*************** \nTristan Ruml is ideally suited to advise business owners on strategies and programs for effective marketing\, customer acquisition\, and upselling. He has 10+ years of experience in both B2B and B2C marketing and business development roles. He’s worked in both the US and Europe across several dozen industries. \nAs one particular area of focus\, Tristan has helped many business owners build valuable networks of strategic partners\, leading to dependable and growing revenue pipelines! Tristan has enabled his clients to book meetings with top executive leaders in major companies like JP Morgan Chase\, Marriott\, and Walgreens. Tristan’s B2B clients operate in widely varied industries including Security\, Healthcare\, Chemicals\, Big Data\, and many more. The principles he employs can help any B2B company. \n*************** \nLike all TIGER Events\, this one is FREE. \nHybrid Format – Event Timeline: \n11:30 am – Lunch & Socializing (In-Person Participants) \n11:50 am – Connect via Zoom (Virtual Participants) \n11:55 am – Introduce Yourself to All (In-Person & Virtual Participants) \n12:10 pm – Hand-off to Tristan \n1:00 pm – Wrap \n[expire-content date=”2022-06-24 1:00pm” message=”This event has passed so registration is closed.”]\n \n Name*\n \n \n \n First\n \n \n \n \n Last\n \n \n Email*\n \n Company*Note: This Event Is Being Presented in a "Hybrid" Format*I will participate:\n \n In Person at Innovate New Albany (8000 Walton Pkwy\, Suite 200)\n \n \n Virtually via Zoom\n Consent to Use My Image & Voice*By registering for & participating in this event\, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs\, video\, and audio recordings containing my image and/or voice in any medium for any purpose.\n \n I AGREE\n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n \n Δ \n \n[/expire-content] URL:https://innovatenewalbany.org/new-event/use-linkedin-to-land-customers-without-being-spammy/ LOCATION:Innovate New Albany\, 8000 Walton Parkway Suite 200\, New Albany\, OH\, 43054\, United States CATEGORIES:TIGER Talk ATTACH;FMTTYPE=image/png:https://innovatenewalbany.org/wp-content/uploads/2022/06/Headshot-Tristan-Ruml-TIGER-Graphics-062422.png END:VEVENT END:VCALENDAR