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TIGER Talk

From Invisible to In-Demand: How Founders Actually Win on LinkedIn

February 20 @ 11:00 am - 1:00 pm

INNOVATE NEW ALBANY – NEW LOCATION

7775 Walton Pkwy, Suite 100
New Albany, OH 43054 United States

7775 Walton Pkwy, Suite 100

New Albany, OH 43054

Friday 2/20/26, 11:00 am – 1:00 pm

Be ready to interact with our featured speaker, Allison Ditmer, and your fellow participants.

Please arrive at 11:00 am. Eat. Mingle. Make new friends.

Most founders know LinkedIn “matters.” Very few know what actually moves the needle, especially when time, energy, and confidence are limited.

In this Tiger Talk, Allison Ditmer will break down how founders and business owners can use LinkedIn as a real business asset, not another platform that feels noisy, awkward, or overwhelming.

You’ll learn:

  • What your LinkedIn profile is signaling right now (and how to fix it fast)
  • How to balance personal content vs. company content without burning out
  • Why scores, metrics, and trends (like SSI) matter less than clarity
  • Simple content prompts you can use immediately…no “influencer energy” required

You’ll leave with clear priorities, practical examples, and a smarter way to show up on LinkedIn that actually supports your business growth.

If you’ve ever thought, “I know I should be doing more on LinkedIn, but I’m not sure what,” this session is for you.

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Allison Ditmer, MBA, is a graduate of Bowling Green State University, a content strategist, and a founder with 20 years of experience in digital marketing.

After leaving her corporate role at Abbott Nutrition, where she led marketing and ecommerce initiatives across the pediatric, therapeutic, and performance brands, Allison built her own content business from the ground up. For the past 3+ years, she has helped founders, fractional executives, and growing businesses turn LinkedIn into a platform for visibility, connection, and inbound opportunities.

Allison specializes in helping business owners clarify their message, show up with confidence, and create content that actually supports growth, without chasing trends or burning out.

She is also a member of the Denison Edge team, where she teaches college-level courses focused on digital marketing and content creation.

When she’s not working with clients or teaching, Allison can be found cuddling with her two mini-Yorkies, traveling to national parks, or cheering on her kids at travel sports games.

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Like all TIGER Events, this talk is FREE.

Timeline:

11:00 am – Coffee, Snacks, & Socializing

11:30 am – Lunch & More Socializing

11:50 am – Introduce yourself to our crowd (your “15 Seconds of Fame”)

12:05 pm – Hand-off to Allison

1:00 pm – Wrap & Resume Socializing

  • By registering for & participating in this event, I am consenting to the recording of my image and/or voice. I am also authorizing Innovate New Albany to use photographs, video, and audio recordings containing my image and/or voice in any medium for any purpose.

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