7775 Walton Pkwy, Suite 100, New Albany, OH 43054
Friday 11/6/26, 11:00 am – 1:00 pm
Please arrive at 11:00 am. Eat. Mingle. Make new friends.
At Rev1 Ventures, market validation is a critical part of determining whether an idea has the potential to become a successful business.
Entrepreneurs are encouraged to test their assumptions early by gathering feedback from target customers and other key stakeholders. That feedback helps validate the problem, refine the solution, uncover new insights, and make more informed decisions about whether and how to move an idea forward.
In this TIGER Talk by Rev1‘s Matt Cynkar , you’ll learn how to:
– Identify the right audiences and approaches for gathering meaningful feedback, including qualitative and quantitative research.
– Build a simple “MVP” approach to customer research that can be used early and iterated over time.
– Analyze feedback to identify trends, key learnings, and implications for your business idea.
– Apply a repeatable market validation process that can support you throughout your entrepreneurial journey.
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Matt Cynkar leads Rev1 Ventures’ market intelligence and analytics efforts, helping translate data into actionable business insights and strategic guidance. His work spans everything from maintaining the integrity of Rev1’s internal data to conducting industry and market analyses that support the organization’s growth strategy.
With 25 years of experience in market research and data analysis, Matt brings deep expertise in research methodology, project management, and strategic planning. He identifies and applies the right qualitative and quantitative data sources to help entrepreneurs better understand their markets, validate opportunities, and make informed decisions as they build and scale their companies. His work strengthens Rev1’s data-driven approach and supports its continued leadership across the region, state, and beyond.
Matt holds a bachelor’s degree in Business Marketing from Miami University. Outside of work, he enjoys sports and is always up for an adventure, which, with two young sons, is part of his everyday life.
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Like all TIGER Events, this talk is FREE.
Schedule:
11:00 am – Coffee & Mingling
11:15 am – Lunch & More Mingling
11:45 am – Introduce Yourself to the Crowd (10 seconds or less)
12:05 pm – Learn from Matt
1:00 pm – Wrap & More Mingling
