Saggezza partners with T-Pro Solutions and unveils accelerated trade promotion optimization analytics

Written by Innovate New Albany@InnovateNA10 years ago

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October 20th, 2014 – Saggezza and T-Pro Solutions have partnered to create an integrated solution that enables better trade promotion optimization for Retail-CPG enterprises. Through the combination of Lube Insights® — Saggezza’s proprietary, cloud-based analytics platform — and T-Pro Solution’s Predictive Analytics and Optimization software suite, retail-CPG leaders can now:

• Improve a retail-CPG enterprise’s field and corporate planning accuracy, and post-event analysis with features like predictive scenario planning.
• Compute, store, ingest, correlate, and visualize information.
• Receive insights that are trustworthy, timely, and relevant.
• Increase efficiency through point-and-click data collection, a coding-free pipeline, and built-in exception and error handling.

Bringing these two “best in class” solutions together creates a solution that improves operational and trade spending efficiencies as it relates to trade promotion management. It increases speed and processing abilities, while seamlessly fitting together — resulting for one client in ROI jumping from 0% to 17%, and another client realizing a profitable volume increase of 7%.

Read the full article on Saggezza.

Innovate New Albany, the city’s incubator for technology startups, entrepreneurs and small businesses, features 16,000 square feet of space within the New Albany Business Park’s Signature Office Building, 8000 Walton Parkway.