Get Attention by Striking Up Conversation with Brands

Written by Innovate New Albany@InnovateNA11 years ago

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From local brands like Jeni’s and Homage to national players such as Old Spice and Taco Bell, brands are beginning to explore ways to engage in social media conversations with each other. The hope – whether the banter is friendly or catty – is to capture some recognition and gain attention for being clever and quick.

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Innovate New Albany, the city’s incubator for technology startups, entrepreneurs and small businesses, features 16,000 square feet of space within the New Albany Business Park’s Signature Office Building, 8000 Walton Parkway.