Category: business

Spotlighting the trailblazers shaping New Albany's future through innovation and entrepreneurship.

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Why You Need to Come Up for Air Now and Then

You’re an entrepreneur. You read CrunchBase, Mashable, Tech-blahty bahdy blah. You’re busy working on your idea and have your head down for months trying to get your MVP out there...

business, entrepreneur, startups

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Columbus Ranked #1 on Forbes Opportunity Cities List

In case you missed it last month, Forbes ranked Columbus Ohio #1 Best Opportunity City in the US. Forbes and Sperling’s analysis took a lot of data into consideration, including...

business, community, economic development, startups

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Applying “Athlete-Centered” Coaching to Business Management

Coaching a team of any kind requires that the coach learn how to best provide skills and motivation to his/her team, and to strategically provide them based on how the...

business, community, innovation

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The One Tool You Must Use to Find Customer Trends for Your Startup

“The fundamentals of business is to get paying customers,” preaches William Aulet in his MIT course on entrepreneurship. “So if you have paying customers, you have a business.” Unfortunately, many...

business, development, economic development, entrepreneur, startups, technology

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Home, Cowork, or Incubate: The Best Place for Your Startup

Well, you’ve decided to take the plunge and start building out your business. Your automatic whale juicer is going to make a big splash in the market, but you need...

business, business Incubators, development, entrepreneur, incubators, opportunity, small business, startups

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Your Branding Wake-Up Call

Branding. It’s a word tossed around a ton in the world of business, but do you really know what it means? Have you ever taken a moment to actually throw...

business, small business

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5 Reasons Why Customer Cash May Be the First Source of Funding for Startups

Raising cash from your customers to fund your new venture may be the better alternative to raise equity than pounding the pavement for investors, says John Mullins, Ph.D., a professor...

business, entrepreneur, innovation, small business, startups

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How to Determine the Best Social Media Platforms for Your Business

All social media channels are not created equal. It’s important to understand the differences so you can focus your efforts on the right platforms. Start by defining your audience and...

business, social

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How to Leverage Social Media Contests for Brand Success

One tactic that has proven successful for brands is the implementation of social media contests. A social media contest is an excellent way to get your audience to engage with...

business, digital, social

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The Biggest Challenge for Entrepreneurs Today

What’s one of the biggest challenges entrepreneurs face in today’s landscape? Access to capital? Nope. Access to Talent? Not really. Coming up with a unique product or service? Wrong again....

business, entrepreneur, opportunity, venture capital