Quit Monkeying Around: Master Mailchimp to Grow Your Business - Innovate New Albany

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Quit Monkeying Around: Master Mailchimp to Grow Your Business

June 5, 2019 @ 9:30 am - 12:00 pm

| TIGER Workshop

Registration for this event is full. However, our gracious presenters have agree to hold an additional TIGER Workshop on Wednesday, June 19. Click HERE to register now. This additional workshop will fill up fast so don’t wait!

According to HubSpot, email marketing has an ROI of $38 for every $1 spent. To gain the benefits of email marketing without delay, we recommend Mailchimp!

Mailchimp allows you to create & manage email lists, build campaigns, automate emails, segment your messaging, and even create landing pages. It’s easy and it’s free for email lists of up to 2000 subscribers.

Mailchimp can do a lot, but it can be overwhelming to new users. That’s where this workshop comes in! Below are the main items you’ll learn about:

1. How to set up your own Mailchimp account.
2. How to build & maintain quality email lists that will achieve your goals.
2. Using imported email lists effectively.
3. Motivating people to sign up for your email lists.
4. How to design campaigns.
5. Automated emails & how can they benefit you?
6. Mailchimp reports – how to interpret
7. Bonus: How to set up a Mailchimp sign-up on your website.

Note: This is a hands-on workshop. Attendance will be limited to the first 24 who register.

Heather Lipe is a Co-Founder of Woodchuck Arts, a design and online marketing company. Heather started her career in graphic design and has grown her skills to include website design and online marketing. At Woodchuck Arts, Heather regularly works with clients to develop email marketing campaigns, using the Mailchimp platform. Heather’s email campaign efforts have enabled her clients to grow brand awareness and increase their product sales significantly.

Marshall Magee has created and led the development of game-changing software his entire career. He started as a member of teams that built two successful startups in Atlanta. He then moved on to an internal startup within Motorola which created the first keyboard wireless messaging device. Later, at Welch Allyn in New York, Marshall directed multiple teams of software developers across multiple continents to create cutting-edge medical devices. In his latest venture, Magee Consulting, Marshall works with clients in the technology sector to design and develop products that satisfy customer needs and build company value.

Workshop is Free – coffee & light breakfast included.

9:30am – Breakfast & Networking
10:00am – Workshop Begins
12:00N – Workshop concludes, networking resumes.

Thank you to our sponsor Mmelo Boutique Confections.

This event is full, registration is closed.


June 5, 2019
9:30 am - 12:00 pm
Event Category:

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Private Appointments

9:00 am – 12:00 pm


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Fri Jun 7 Fri Aug 2
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