Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters
Innovate New Albany 8000 Walton Parkway Suite 200, New AlbanyThis TIGER Talk is based Dr. Gleb Tsipursky's new book, "Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters." Do you want to avoid business disasters -- minor mishaps or major calamities -- that threaten can bankruptcy and bring down promising careers? Behavioral Economics and Cognitive Neuroscience studies reveal that dangerous judgment errors called "cognitive biases" trigger the poor decisions at the root of countless business disasters caused
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