Could Your Website Be Sabotaging Your Digital Ad Campaigns? - Innovate New Albany

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Could Your Website Be Sabotaging Your Digital Ad Campaigns?

August 20, 2021 @ 12:00 pm - 1:00 pm

| TIGER Talk

Please register by 10 pm, Thu August 19.
At 11 pm, we’ll email you a link to access LIVESTREAM the next day.

Your website might be costing you conversions! In this TIGER Talk, learn the dos and don’ts of web design to improve your digital ad performance and increase landing page conversions.

Join our speakers for this valuable learning event which features experts in digital marketing from Bare Pixel Media AND experts in web design from Woodchuck Arts. These two high-energy, creative firms often team up to help their client companies get the most bang for their buck from their paid advertising budgets.

You’ll learn about the benefits of paid advertising, how to measure your campaign effectiveness, and how to optimize your website for peak results!


Woodchuck Arts: 
Woodchuck Arts‘ origins are rooted in the love of art! From the beginning, founders Heather Lipe and Erin Welker learned an appreciation of classical art from their professional artist and entrepreneurial grandmother. From this home-grown start, the duo saw an opportunity to combine their love for the arts with functional design – and Woodchuck Arts was born.
Heather has a BA in Graphic Design and Business, with over 20 years of graphic design and web development experience. As the Chief Designer and Art Director, she is an expert in creating a cohesive visual experience for online branding. Erin has a BS in Psychology and an MBA with an emphasis in International Business. In addition, Erin has over 17 years of marketing and web development experience. Learn more at their company website,
Bare Pixel Media:
Erika Gomez and Monica Skillern of Bare Pixel Media are creative professionals who are passionate about telling an inspiring story through comprehensive marketing strategies. Their approach to digital marketing and the range of services they provide deliver a perfect combination of technical and creative solutions. This gives them the opportunity to tend to their client’s individual needs. Their passion is helping business owners grow to their maximum potential.
With almost a decade of both in-house and agency experience, Erika uses her experience working in both worlds to deliver superior campaigns that meet or exceed client expectations when it comes to B2B and B2C growth-driven campaigns and marketing efforts in a wide array of industries.
Monica has worked with varied clients of all sizes to create highly effective marketing strategies. As a Social Media Strategist, she develops strategies and solutions to help clients tell their stories and grow their businesses.


Like all Virtual TIGER 🐯 Events, this one is FREE.

Please join via Zoom at 11:45 am to introduce yourself to your fellow innovators!

Event Timeline:
11:45 am – Socialize & Introduce Yourself
12:00 pm – Hand-off to Presenters
1:00 pm – Wrap

This event has passed so registration is closed.


August 20, 2021
12:00 pm - 1:00 pm
Event Category: