Please register by 9 pm, Thu Aug 13. By 10 pm, we’ll send you a link to access LIVESTREAM. Every business should aspire to tie its work back to revenue influenced by marketing activities. This can be easier to do for some activities vs. others.  In this session, you will learn how to associate most of your marketing efforts with revenue. For businesses with limited resources, directly measuring the success of marketing campaigns is critical.
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Please register by 9 pm, Tue Aug 25. By 10 pm, we’ll send you a link to access LIVESTREAM. In 2020, many of our old ways of doing business suddenly no longer work. As business leaders, our options are to adapt and grow -or- to just accept business losses as inevitable and give in to the challenges created by our COVID-19 world. Even when we're faced with life-changing health and safety restrictions that affect both
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Please register by 9 pm, Thu Aug 27. By 10 pm, we’ll send you a link to access LIVESTREAM. In 2019, $9.5 Billion in economic impact was generated in the state of Georgia by the film and television industry.  And, that created Billions more downstream in positive cash-flow for the state economy overall. So, why can't Ohio can build its own film industry and turn Columbus into the Hollywood of the Midwest?  Building Ohio's creative
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Please register by 9 pm, Tue Sep 1. By 10 pm, we’ll send you a link to access LIVESTREAM. In 2020, we're bombarded by more and more new information more and more rapidly.  And new ideas come at us at a rate far exceeding our ability to mentally digest and make use of them. Working on your "readership development" can help you filter out the noise to focus on what's most important, gain perspective and
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Please register by 9 pm, Thu Sep 10. By 10 pm, we’ll send you a link to access LIVESTREAM. Over the years, the term "Inside Sales" has been used to mean many different things: telemarketing, order taking, lead generation, appointment setting, customer/sales support, strategic sales, inbound closers, etc.  But in many of today's fastest growing companies, Inside Sales is proving to be a powerful strategic engine to drive growth - one that's relied upon by
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Please register by 9 pm, Thu Sep 17. By 10 pm, we’ll send you a link to access LIVESTREAM. Innovation. User Experience. UX Research. Design Research. Experience Strategy. Design Thinking. These are just some of the terms used in business today all with varying definitions, but with one common theme -- having empathy for and understanding your customer. And improving your "empathy quotient" might just be the key to attracting and retaining more customers, in
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Please register by 9 pm, Tue Sep 22. At about 10 pm, we’ll send you a link to access the LIVESTREAM. Business leaders often leap to the conclusion that they MUST have an app custom-built for their business to meet its "highly specialized" needs and goals.  While this is sometimes correct, more often it's just an impulse driven by a desire to “keep up” or the feeling that “everyone else is doing it." So how
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Please register by 9 pm, Thu Sep 24. By 10 pm, we’ll send you a link to access LIVESTREAM. Machine learning (ML) and artificial intelligence (AI) are in the news frequently. In this TIGER Talk, Chris Slee will examine what they could mean for your business based on examples from other local organizations on how they chose to apply them, what the project was like, and what they got out of it. ML is a
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Please register by 9 pm, Tue Sep 29. By 10 pm, we’ll send you a link to access LIVESTREAM.  In this TIGER Talk, presenter Eric Rucinski will be discussing cash flow and value creation in the context of critical business decisions, including those involving: • Entire companies and divisions • New product lines and markets • Initiatives and investments • Mergers and acquisitions (buy / sell decisions) Eric will describe the inherent deficiencies in relying solely on
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Please register by 9 pm, Tue Oct 6. At about 10 pm, we’ll send you a link to access LIVESTREAM. Are you an owner of a business in manufacturing, logistics, or a related industry?  Are you thinking about selling your business with a goal of retirement - or perhaps just being able to focus on other important life goals?  If so, this TIGER Talk is for you! What is the prize? What is your plan?
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Please register by 10 pm, Thu Oct 15. At 11 pm, we’ll send you a link to access LIVESTREAM. The law can seem daunting when you’re just starting a business. Whether you have concerns about entity formation, raising capital, or contract language, following legal best practices can set you up to avoid barriers you might never anticipate. Join attorneys Ryan Steele and Kirsten Fraser of the Columbus office of Porter Wright Morris & Arthur LLP office
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Please register by 9 pm, Thu Oct 22. At about 10 pm, we’ll send you a link to access LIVESTREAM. This is Lindsay Karas Stencel's annual "State of Venture in Ohio" talk. As in past years, Lindsay will walk attendees through that status of VC funding in the state, discussing new venture fund formation, large exits, and investments and places where Ohio can continue to develop and grow. She will weave in some pop culture
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Please register by 10 pm, Thu Oct 29. At 11 pm, we’ll send you a link to access LIVESTREAM. Join Parker MacDonell for a discussion on angel investors' roles in supporting startups. In this TIGER Talk, you will learn best practices for entrepreneurs seeking angel funding. Parker will walk through early investment strategies, common deal structures, key terms, and the Ohio angel ecosystem. Parker MacDonell leads the Ohio TechAngel Funds (OTAF) which is part of
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Please register by 9 pm, Thu Nov 12. At about 10 pm, we’ll send you a link to access LIVESTREAM. In this TIGER Talk, presenter Marvin Abrinica, Founder/CEO of Wunderfund, will explain how to take small business startup deals and make them available to the public as part of a robust capital raise. Leveraging new SEC regulations, you can raise up to $5 Million for your company. By running an Online Public Offering (i.e., OPO),
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